Steve Hungsberg

About Steve Hungsberg

I love connecting with customers and consumers. Finding out what they need and how I can deliver a product or service to them that surpasses their expectations and keeps them coming back for more. And I\'ve succeeded. Through my leadership, I have many examples of driving growth above the category average, often hitting double- or even triple-digit growth, especially via ecommerce / omnichannel. I\'ve created that growth through award-winning new products, brand-building, targeting, and tapping into new channels.My specialties include Leadership, Strategy, Branding, eCommerce, New Product Development, Consumer Insights and Marketing Communications, all from a broad range of categories that includes everything from construction equipment to cans of tomatoes. I\'m an expert as well in social media as a tool in the marketing tool belt.Colleagues would describe me as driven, resourceful, and collaborative, all while maintaining a positive, proactive attitude no matter the obstacle.When I\'m not working or spending time with my family, I\'m taking nature pictures, discovering new exoplanets through Citizen Scientist projects and playing rousing games of frisbee catch with our English Shepherd.

Experience

1. Senior Director Ecommerce and Digital Marketing

   TruckPro, LLC

   Feb 2021 — Present

   Leading ecommerce and digital marketing for TruckPro, one of the United States\' largest independent distributors of heavy-duty truck and trailer parts with over 150 retail locations across the country. Now the leading website in this industry with over 4.5 million parts listed for B2B (retail and wholesale) and B2C customers.

Education

• The University of Chicago Booth School of Business

  MBA, Marketing, Finance, Management

• University of Illinois Urbana-Champaign

  BS, Advertising

Skills

• Forecasting
• Marketing Management
• Market Analysis
• Public Relations
• B2b
• Market Planning
• Product Development
• Integrated Marketing
• Product Launch
• Management
• Brand Development
• Segmentation
• Consumer Products
• Entrepreneurship
• Brand Architecture
• Strategic Planning
• P&L Management
• Leadership
• Social Media Marketing
• Fmcg
• Brand Equity
• Marketing Research
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Shopper Marketing
• Strategy
• Digital Marketing
• Advertising
• P&L Responsibility
• Social Media
• Market Research
• Customer Insight
• Marketing
• Sales
• Competitive Analysis
• Product Marketing
• Product Innovation
• Selling