Humberto Felippe Pimentel Ferreira
Global Combustible Packaging Development Manager @BAT
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WORK HISTORY
Global Combustible Packaging Development Manager @BAT
Lead global packaging and materials innovation across multiple regions, integrating sustainability, regulatory compliance, and cost optimization into core business strategy.Key Impact Areas:Sustainability & ESG Integration• Deploy sustainable materials strategy aligned with global ESG frameworks• Embed performance governance and sustainability metrics into innovation portfolio• Drive transition toward recyclable and reduced-impact material platformsValue Creation & Cost Transformation• Identify and implement material and process optimization programs delivering significant cost and productivity gains• Lead structured cost-benefit analysis and investment prioritization across international markets• Establish transparent financial tracking of innovation-driven savingsGlobal Innovation Portfolio Governance• Own and govern international packaging innovation roadmap• Align regional deployment teams with long-term industrial platform strategy• Balance pipeline between compliance, productivity, sustainability, and differentiationStrategic Supplier Ecosystem• Develop high-level partnerships with global material suppliers and converters• Accelerate industrialization through collaborative technology scouting• Strengthen quality robustness and future-fit solution readinessExecutive Reporting & Decision Support• Deliver data-driven insights to senior leadership on sustainability performance, portfolio progress, and value creation• Translate technical complexity into strategic business decisions
EDUCATION
ESPM
Master’s Degree, Marketing
Universidade Gama Filho
Tecnologo em Processamento de Petróleo e Gás, Oil & Gas Process
FGV - Fundação Getulio Vargas
Master of Business Administration (MBA), Project Management
Fundação Dom Cabral
Specialist, Executive Management Program - PGE
University of Virginia Darden School of Business
Specialization, Digital Transformation
ABOUT HUMBERTO FELIPPE PIMENTEL FERREIRA
Global Innovation & R&D executive with 25+ years of experience leading industrial manufacturing transformation across 12+ countries and multi-site operations in Europe, Americas, and Asia. Proven track record of translating technology, materials science, and sustainability strategy into measurable enterprise value through cost optimization, portfolio governance, and scalable industrial deployment.Currently leading global materials and packaging innovation strategy within a multinational FMCG organization, governing cross-regional development programs, sustainability roadmaps, and supplier ecosystems. Recognized for integrating ESG principles, digital enablement, and operational excellence into innovation pipelines — accelerating speed-to-market while improving competitiveness and compliance.Over the past five years, delivered £50M+ in cumulative cost savings, governance and prioritization of £100M+ annual innovation portfolio, and supported manufacturing platforms serving £26B+ in revenue.Extensive experience operating in matrix organizations, leading multidisciplinary international teams, and partnering with Operations, Marketing, Supply Chain, and Commercial leadership to translate strategic vision into executable industrial platforms.Core strengths include:• Innovation portfolio governance• Industrialization of new materials and technologies• Sustainability & ESG integration• Global supplier strategy & ecosystem partnerships• Cost transformation & productivity programs• Cross-functional executive leadership• Digital transformation in manufacturing environmentsFocused on building high-performance innovation cultures that drive long-term value creation and competitive advantage.Leadership Scope• Direct/indirect leadership of 60 professionals; influence across 100+ global stakeholders• Governance across 12+ countries and multi-site manufacturing footprint• Strategic oversight of £100M+ innovation investment• Executive reporting to senior leadership and cross-regional boards
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