Hugh MacDonald
Senior Director Information and Analytics, Privacy Officer @Efficiencyone
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WORK HISTORY
Senior Director Information and Analytics, Privacy Officer @Efficiencyone
Halifax, NS, CA
A member of the Executive Leadership Team and Privacy Officer, responsible for information management, with a focus on applied analytics, research, and technology for marketing, customer journey, service delivery, and operations. • Prior to October 2015 I was also responsible for marketing, information technology and planning. • My core responsibilities include setting strategic direction for information and analytics, operational planning, budgeting, people/performance management, technology requirements and administration, fostering partnerships (e.g, academic and other business partnerships) and directing day-to-day operations.
EDUCATION
Dalhousie University
Bachelor of Science (BSc)
The University of Georgia
Master of Science (MSc)
SKILLS
ABOUT HUGH MACDONALD
Executive leader, specializing in developing and implementing evidence-based business operations across marketing, customer experience, service delivery and technology.• 12 years in an executive leadership role.• Extensive background in planning, implementing and fostering insights-driven culture (talent, data, technology, process).• Broad experience leading inter-disciplinary teams across a variety of industry settings, with a focus on using technology and analytics for marketing, customer experience, service delivery, business development and process improvement.• Experience working in a highly regulated environment and working with stakeholders.
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