Katie Hudson
- Role
- Content Director at Urbanstems
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Katie Hudson
With over 11 years of experience in content creation and management, I am a passionate…
Experience
Content Director
Mar 2022 — Present
Lead all creative initiatives at UrbanStems, setting the tone and direction for brand identity - Spearhead content strategy and SEO content optimization to drive organic growth and customer engagement - Develop and design high-conversion landing pages for social ads and search, leading to improved CVR - Implement data-driven testing and content development through AI technologies - Manage a robust social media strategy, ensuring consistent brand messaging across platforms - Collaborate with graphic designers to create branded packaging, distributed to a nationwide audience - Ideate and launch innovative marketing campaigns to boost brand awareness - Work directly with the e-commerce team to develop new A/B tests aimed at optimizing website performance
Education
James Madison University
Bachelor of Arts, Journalism
2006 — 2010
Skills
- Journalism
- Blogging
- Writing
- Social Media
- Copy Editing
- Newsletters
- Microsoft Office
- Copywriting
- Editing
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