Huda Ishtiaqu
Strategic Communicator | Innovative Brand-Launch Expert | Action Oriented Spearheading innovative product launches and building standout brands through sharp strategy, data intelligence and creative storytelling.
- Role
- Launch Planning Manager at Dr. Reddy's Laboratories
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Huda Ishtiaqu
With more than a decade of experience in the pharmaceutical industry, I’m a Strategic Communicator and Innovative Brand-Launch Expert passionate about transforming complex healthcare concepts into impactful, market-winning strategies.Currently serving as Launch Planning Manager at Dr. Reddy’s Laboratories, I specialize in spearheading innovative product launches, creating standout brand identities, and driving business growth through sharp strategy, data intelligence, and compelling storytelling. My journey spans leading roles at industry giants like Glenmark Pharmaceuticals and Pfizer, where I’ve: • Launched multiple high-impact brands across therapeutic areas • Led cross-functional teams to deliver seamless go-to-market execution • Crafted data-driven campaigns that blend creativity with measurable results • Navigated dynamic market environments with agility and precision Core Strengths: • Strategic brand planning & positioning • Go-to-Market Planning • End-to-end launch execution • Cross-functional collaboration & leadership • Data-Driven Decision Making • Market intelligence & analytics • Creative, insight-led storytelling • Campaign Development & ExecutionWhat drives me? The thrill of turning an idea into a brand patients trust and healthcare professionals recommend. For me, every launch is not just about market entry—it’s about creating meaningful healthcare impact.Let’s connect if you share a passion for innovating in healthcare, building brands with purpose, or exchanging ideas on how storytelling can transform the industry.
Experience
Launch Planning Manager
Feb 2025 — Present · Mumbai, IN
Responsible for driving innovative, first-in-India brand launches across two key therapeutic areas – Dermatology and Rheumatology.Managing the entire product journey from pre-launch planning to successful market execution, ensuring seamless cross-functional collaboration and alignment with critical success factors (CSFs).Key focus areas include: • Crafting robust pre-launch strategies to ensure market readiness and differentiation. • Engaging and managing Key Opinion Leaders (KOLs) to build advocacy and scientific credibility. • Delivering impactful product launches through strategic planning, flawless execution and stakeholder alignment.
Education
INSTITUTE UNIVERSITY/BOARD %age
M.B.A, Pharmaceutical Management
Integral University
Bachelor's of Computer Application(B.C.A), Computer Science
2006 — 2009
Jamia Hamdard
Master of Business Administration (M.B.A.), Pharmaceutical Sciences
2010 — 2012
Skills
- C
- .net
- Corporate Communications
- Market Research
- Ms Office
- Java
- Marketing Communications
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