Heather Powell
Senior Account Director @Vereigen Media
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WORK HISTORY
Senior Account Director @Vereigen Media
Austin, TX, US
Vereigen Media is a solution-focused, non-traditional provider of B2B demand-generation programs. Our solutions are fully transparent and take a different approach to content syndication, both in methodology and process. We have a reach of 110M+ validated individuals worldwide and deliver internally sourced, 1st-party programs that convert at 3-5X the industry standard. Vereigen Media is a B2B 1st party demand generation
EDUCATION
Baylor University
Bachelor’s Degree, Psychology
Westlake
High School
SKILLS
ABOUT HEATHER POWELL
With more than 25 years in B2B media, I’ve built my career helping brands connect with the right audiences through intelligent, insight-driven marketing. I specialize in digital marketing strategy across commercial technology, healthcare technology and financial services, developing integrated programs that blend data, creativity, and credibility. My focus is on long-term partnerships, not one-off campaigns, built on transparency, trust, and measurable results. I thrive at the intersection of sales, marketing, and storytelling, helping clients translate complex ideas into programs that perform and resonate. At the end of the day, my success is defined by my clients’ growth and the strength of the relationships we build together.
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