Rebecca Howell
Marketing Strategy | Growth | Brand Management | Results-Driven | “Curious-Minded”
- Role
- Senior Marketing Manager at Provident Credit Union
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Rebecca Howell
Curious, mission-oriented marketing leader with experience helping FinTech and financial service companies grow and retain customers by managing paid, owned, and earned media channels for companies with revenues ranging from $500MM to $12B. Expertise in B2C / B2B strategy, creative development, and implementation across integrated channels. Skilled integrated marketer with a proven track record of launching, growing, and cultivating brands and delivering measurable business results.Specialties: Digital Marketing, Growth Marketing, Performance Marketing, Advertising, Social Media, Marketing Strategy, Brand Campaigns, Product Marketing, Media Planning, Content Marketing, SEO, Email Marketing, Media Partnerships, Campaign Management, Analytics & Reporting, Customer Acquisition, Customer Retention, Customer Experience, Agency Management, Leadership
Experience
Senior Marketing Manager
Jan 2023 — Present · Redwood City, CA, US
Education
California State University, Chico
BA, Liberal Studies
Skills
- B2b Marketing
- Competitive Analysis
- Digital Media
- Creative Direction
- Business-to-Business (B2b)
- Social Media
- Email Marketing
- Brand Development
- B2b
- Direct Marketing
- Media Planning
- Digital Marketing
- Relationship Marketing
- Brand Management
- Marketing Strategy
- Integrated Marketing
- New Media
- Interactive Marketing
- Campaign Management
- Ppc
- Strategic Planning
- Brand Architecture
- Online Advertising
- Digital Strategy
- Web Marketing
- Mobile Marketing
- Social Media Marketing
- Media Buying
- Advertising
- Strategic Partnerships
- Online Marketing
- Sem
- Multi-Channel Marketing
- Market Research
- Brand Awareness
- Pay Per Click (Ppc)
- Lead Generation
- Customer Acquisition
- Marketing
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