Malachi Hopoate

✏️AI GTM Product Enablement Leader (employee) | 🧢 Trusted Advisor (friend) | 🎣 Core-Memory Architect (Dad)

Role
Manager of Product Education at Canopy
Location
Springville, UT, US
LinkedIn followers
500 followers

About Malachi Hopoate

Proven Leader in Customer Education and GTM enablement with a track record of architecting global learning ecosystems, scaling certification programs, and leveraging AI to drive personalization, operational efficiency, and revenue impact.

Experience

  1. Manager of Product Education

    Canopy

    May 2025 — Present · South Jordan, UT, US

    I lead Product Education strategy and execution at Canopy, building an AI-powered enablement ecosystem that connects product, support, GTM, and customers into a unified learning engine serving accounting firms. I architect AI workflows that ingest product briefs, support conversations, release docs, and customer signals — transforming that data into role-specific outputs across LMS courses, knowledge base articles, live workshops, conversation simulations, and AI-ready support content.My team\'s results:Canopy University: active learners within 10 monthsCustomer Community: 1,100+ members, 25% engagement rate, 80%+ member-generated content within 3 monthsLive Workshop Series: 4,824 registrants, 3,202 attendees across 5 episodes, 86% clarity ratingAI-Powered Support: 75% ticket deflection rateGTM Enablement: 100% release readiness across 100+ product launchesThe result: fewer tickets, faster adoption, and tighter alignment between Product, CX, and GTM - improving retention, CSAT, and advocacy.

Education

  • Utah Valley University

    Bachelor's Degree

  • Brigham Young University

    Bachelor’s Degree

Skills

  • Social Media
  • Public Speaking
  • Management
  • Team Building
  • Research
  • Microsoft Powerpoint
  • Microsoft Word
  • Microsoft Excel
  • Team Leadership
  • Customer Service
  • Teamwork
  • Teaching
  • Time Management
  • Training
  • Spanish
  • Leadership

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Malachi Hopoate — Manager of Product Education at Canopy in Springville, UT, US | Unifers