Hope Khoury

About Hope Khoury

As COO of GoVertical ICM and Michael & Hope LLC, I work at the intersection of FemTech innovation, commercialization strategy, and investor readiness.With over a decade of experience across medical sales, product strategy, and innovation consulting—backed by a Master’s in Pharmacology, my focus is not just on building products.It’s on building investor-ready companies. Strategic Discovery: Building Before You RaiseIn women’s health, the biggest risk isn’t lack of innovation. It’s premature execution.Too many FemTech founders are pushed to build, pitch, and scale before they’ve defined: • the real problem • the true market entry point • the buyer dynamics • the regulatory pathway • the adoption model • the defensibility structureThat’s why we built the Strategic Discovery Program.Strategic Discovery is designed to help women founders build the thinking and structure behind their ventures before fundraising, so when they do raise, they are aligned, defensible, and credible.We focus on: • Market wedge clarity • Business model validation • Regulatory and manufacturing foresight • Investor-grade narrative alignment • Capital-efficient development pathwaysBecause in FemTech, trust and structure matter more than speed. Investor Readiness in Women’s HealthWomen’s health startups operate in complex ecosystems, clinical validation, behavioral adoption, supply chain integration, and trust-based retention all intersect.Investors are not funding ideas.They are funding: • validated entry points • repeatable revenue logic • defensible moats • credible operatorsStrategic Discovery ensures founders are not just pitch-ready. They are investor-ready. For FemTech FoundersIf you are building in women’s health and preparing to raise capital, scale manufacturing, or formalize your go-to-market strategy, Strategic Discovery is where that work begins.We build structure before exposure.Clarity before capital.Conviction before pitch. Learn more about the Strategic Discovery Program:https://govertical.co/strategic-discovery/

Experience

1. Chief Operating Officer

   Go Vertical ICM

   Jan 2023 — Present · US

   Provide strategic leadership and guidance to all operational functions within the organization- Develop and implement operational policies, procedures, and best practices to streamline workflows and optimize productivity- Oversee day-to-day operations, ensuring seamless execution of client projects and campaigns- Collaborate with the executive team to drive business growth and achieve revenue targets- Foster a culture of high performance, teamwork, and continuous improvement throughout the organization- Monitor and analyze operational metrics to identify areas for improvement and implement corrective actions- Build and maintain strong relationships with clients, ensuring their satisfaction and loyalty- Identify and evaluate new business opportunities, partnerships, and technologies to drive innovation and expand the company\'s market reach.