Holt Hanlon
Integrated Marketing Programs Manager at Wells Fargo @Wells Fargo
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WORK HISTORY
Integrated Marketing Programs Manager at Wells Fargo @Wells Fargo
Charlotte, NC
My current position is on the Wholesale Banking Integrated Marketing where I develop and deploy B2B integrated marketing campaigns that help our businesses reach their goals. I work on a cross-functional team and develop campaigns that drive measurable business outcomes including financial goals, customer engagement and critical marketing channel metrics. A steward of strong teamwork, I help drive consistent, cross-collaboration across teams during campaign development and execution and help to identify and remove barriers that prevent our groups from being able to integrate deeply with other teams.
EDUCATION
The University of Tennessee, Knoxville
BS, Business, Management, Marketing, and Related Support Services
ABOUT HOLT HANLON
Results-driven marketing and communications leader with 13+ years’ experience and expertise with B2C and B2B brands in marketing strategy development and execution, digital customer acquisition, client relationship management, and business development. Process-oriented with a focus on and passion for metrics-based performance. Strong relationship builder with a demonstrated, strategic approach to driving consensus and performance across cross-functional and virtual teams and leader levels.
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