Holly Shier

About Holly Shier

Marketing is the ability to powerfully tell your story. Working alongside an award-winning team, I have worked with leadership to skillfully craft and execute brand strategies and go-to-market approaches for more than 25 years. I\'m passionate about what I do to help Rehmann grow and discover new ways to bring value to our clients. I\'ve assembled an exceptionally accomplished team that wows me with their skill, knowledge and passion. We work every day to bring innovative ideas to the table around digital strategy, event management, public relations, campaigns, collateral development, direct mail, trade shows, you name it.Beyond my day-to-day role at the Firm, I enjoy being a part of several committees supporting the Firm’s Women’s Initiative Network, business combinations, and the Firm’s industry approach. I also enjoy supporting the marketing industry and have been involved for the better part of my career with the Association for Accounting Marketing and the American Marketing Association, including as past President of the Detroit Chapter of AMA.

Experience

1. Chief Marketing Officer

   Rehmann

   Jan 2019 — Present

Education

• Michigan State University

  Bachelor of Arts, Advertising

  1992 — 1996

Skills

• Market Planning
• Integrated Marketing
• Event Planning
• Product Marketing
• Business Development
• Marketing Communications
• New Business Development
• Leadership
• Event Management
• Strategy
• Public Relations
• Media Relations
• Marketing Strategy
• Marketing Management
• Email Marketing
• Copywriting
• Marketing
• Trade Shows
• Advertising
• Direct Mail
• Promotions
• B2b
• Direct Marketing
• Management