Holly Rawlinson

About Holly Rawlinson

I build things: businesses, teams, brands, products, partnerships and mostly momentum.As a cross-industry executive in media, tech, consumer products, and retail, I’ve launched ventures, scaled global IP, led franchise expansions, built creator-led brands, and architected strategies that drive results. I operate at the intersection of culture, commerce, and content, and I thrive in growth environments where creativity and discipline go hand-in-hand.People call me a modern polymath becauseI see around corners, connect dots others don’t, and move seamlessly from strategy to execution. I’m endlessly curious, fluent in Legal, Finance, Ops, and Creative, and energized by solving complex problems with elegant solutions.What I bring to the table:Visionary thinking with tactical follow-throughBusiness-building instincts and global operating chopsCustomer-obsession powered by insight and dataCross-functional leadership that motivates through story, structure, and humorDeep experience working with creators, board members, and blue-chip partnersI’m deeply community-oriented in every part of my life. I believe in the power of people coming together, and I’ve seen firsthand how trust, shared purpose, and care can drive real change. That’s true whether I’m leading a business, mentoring a team, or showing up to serve in my community and the world.Even though the phrase is overused, I believe in servant leadership. Not as a buzzword but as a way of being. I lead by example. I take responsibility. And I measure success by what we build together, not just what we achieve alone.Giving my time to others through charitable work, community organizing or just showing up, has always grounded me. It reminds me what matters and why I do what I do.

Experience

1. Chief Member

   Chief

   Oct 2020 — Present

   Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top-down.

Education

• Mills College

  BA, Economics and Government

• The London School of Economics and Political Science (LSE)

  Master of Science - MS, Industrial Organization

Skills

• Brand Development
• Segmentation
• Brand Licensing
• Digital Media
• Television
• Digital Strategy
• Budgets
• Strategic Partnerships
• Product Marketing
• Merchandising
• Marketing Management
• Sales
• Competitive Analysis
• Contract Negotiation
• Start-Ups
• Creative Direction
• Business Development
• Digital Marketing
• Brand Management
• Content Strategy
• Marketing Strategy
• Online Advertising
• Online Marketing
• Retail
• Project Planning
• Film
• Strategic Alliances
• Leadership
• Licensing
• Marketing
• Integrated Marketing
• New Media
• Public Relations
• Entertainment
• Positioning
• Publishing
• Management
• Team Building
• Market Research
• Mobile Marketing