Holly Pfeifer

About Holly Pfeifer

Innovation and engagement professional. Avid information seeker. Exercise and fitness junkie. Always identifying fruitful opportunities - I have a solid desire to solve problems and believe technology is the springboard to efficiency. Strategic IT Leader | Driving Enterprise-Scale Digital Solutions Across Global TeamsResults-driven IT professional with a strong track record of delivering enterprise-class solutions in dynamic, fast-paced environments. Adept at quickly mastering both technical and business domains, with a broad background supporting key functions including eCommerce, Marketing, Sales, Supply Chain,and E2E data.Proven expertise in leading large-scale, end-to-end product initiatives—from selection and implementation to ongoing operations—across complex global organizations. A persuasive communicator and cross-functional collaborator who effectively influences stakeholders at all levels, across geographies and disciplines.Thrives in constantly evolving environments, consistently managing change with resilience and focus.Core Specialties:Product Management | Digital Marketing Strategy | Product Design | Marketing Analytics | SAP Hybris | Salsify | Digital Asset Management (DAM)| Product Information Management (PIM)| Marketing Resource Management (MRM)| Scaled Agile Framework (SaFE)|Project Management | Business Analysis | Software Development | Information Science & Taxonomy | Front-End Web Design | Market Analysis | Event Execution | Marketing & Graphic Design (Adobe Suite)| Social Media Strategy & Execution | Risk & Issue Management | Process Improvement | Change Management | Conflict ResolutionAcademically:I have a Masters Degree in Digital Innovation in Marketing and a Bachelors in Business Administration and Human Resource Management.

Experience

1. Director, Global Marketing Operations Technology

   Kenvue

   Jan 2024 — Present · Skillman, NJ, US

   Transformational Global MarTech leader who has modernized global marketing ecosystems by standing up new operating models, teams, and governance—integrating DAM, MRM, PIM, MLR, social, and AI-ready data foundations while embedding financial accountability and value realization into every initiative.In a market that rewards execution, I move teams from decision to delivery—shipping high-quality MVPs with strong QA and operational excellence for enhancements, improving marketer satisfaction, and driving outcomes like 30% faster content to market and $5M+ in cost savings.Operating in constantly shifting CPG environments, I’m highly adaptable without losing consistency—navigating M&A changes, agency transitions, regulatory demands, AI acceleration, and cost pressure by making decisive calls and keeping teams focused on what ships, scales, and delivers real business impact.

Education

• Fox School of Business at Temple University

  Master’s Degree, Innovation and Digital Marketing

  2015

• Temple University

  Business Administration, Human Resource Management

  2008 — 2011

• Northwestern University

  Business Analytics

  2018 — 2021

Skills

• Community Outreach
• Leadership
• Sem
• Event Planning
• Social Networking
• Social Media Marketing
• Microsoft Excel
• Blogging
• Research
• Content Marketing
• Youtube
• Strategy
• Marketing
• Strategic Planning
• Digital Marketing
• Recruiting
• Staff Development
• Job Search Strategies
• Marketing Strategy
• Public Speaking
• Higher Education
• Social Media
• Networking
• Corporate Events
• Time Management
• Career Development
• Linkedin
• Marketing Research
• Facebook
• Google Analytics Individual Qualification
• Market Research