Holly Smith
EVP, Membership @American Bankers Association
Washington, DC, US
EMAILS
h•••••@aba.com
MOBILE NUMBERS
+12•••••••68
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WORK HISTORY
May 2022 — Present
EVP, Membership @American Bankers Association
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Washington, DC, US
Leads a division of 30 staff responsible for leading Membership Operations, Community Bank Membership Sales & Outreach, Large Bank Membership Sales and Custom Training Sales. Annually retains 96%+ of members, generates $50M+ in revenue and achieves net growth across all cohorts.
SKILLS
ManagementSales OperationsCustomer RetentionStrategic PlanningBudgetsStrategic CommunicationsCrm
ABOUT HOLLY SMITH
EVP, Membership at American Bankers Association
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