Holly Fullmer
Sr Director of Strategic Analytics at ConsumerAffairs
- Role
- Sr Director, Marketplace Analytics at ConsumerAffairs
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Holly Fullmer
Marketing Analytics expert with a background in mining and manipulating data, providing actionable insights that drive the business forward with the ability to visualize data effectively and present it in a manner that flows like a coherent story. Regularly partners with marketing leadership to drive profitable growth and more effective relationship marketing decisions through analytics.
Experience
Sr Director, Marketplace Analytics
Mar 2023 — Present
Education
Penn State University
Masters of Applied Statistics, Applied Statistics
2010 — 2013
San Diego Christian College
Bachelor of Applied Science (BASc), Mathematics
2002 — 2005
Skills
- Customer Acquisition
- Database Marketing
- Customer Service
- Loyalty Marketing
- Direct Marketing
- Loyalty Programs
- Casino
- Web Analytics
- Sas
- Analytics
- Email Marketing
- Competitive Analysis
- Gaming Industry
- Marketing Strategy
- Segmentation
- Microsoft Excel
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