Holden S.
Misfits Gaming
- Role
- Head of Influencer Marketing at Misfits Gaming Group
- Location
- Palm Bay, FL, US
- LinkedIn followers
- 500 followers
About Holden S.
Hi, I’m Holden Sayles—a passionate and results-driven influencer marketing professional with over 7 years of experience building meaningful connections between brands and top-tier influencers across platforms like Instagram, TikTok, and YouTube. I thrive on creating data-driven campaigns that not only increase brand awareness but also deliver measurable ROI. Whether it’s negotiating contracts, managing influencer databases, or fostering long-term partnerships, I’m all about driving engagement and staying ahead of industry trends.Currently, as the Head of Influencer Marketing at Misfits Gaming, I lead the charge in designing and executing comprehensive influencer strategies that align with brand objectives. From influencer selection to post-campaign analysis, I ensure every campaign is results-focused and adaptable to the ever-changing digital landscape. I also take pride in mentoring my team, fostering a culture of creativity, innovation, and accountability.Before diving into influencer marketing, I spent years in the esports world as VP of Esports Operations at Misfits Gaming, where I managed budgets, led cross-functional teams, and developed strategic plans to elevate the organization’s global presence. My experience in esports taught me the value of collaboration, strategic thinking, and leveraging influencer partnerships to amplify brand visibility.Outside of work, I’m a lifelong learner with a knack for staying on top of emerging trends in social media and influencer culture. I believe in the power of relationships—both online and offline—and I’m always looking for ways to innovate and push boundaries in the digital space.If you’re looking to connect, collaborate, or just chat about the latest in influencer marketing or esports, feel free to reach out! Let’s create something amazing together.
Experience
Head of Influencer Marketing
May 2022 — Present
Education
St. Petersburg College
Business Administration and Management, General
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