Hanna Korotych
PR Professional
- Role
- Deputy Communications Director at Scm
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Hanna Korotych
Experienced PR Specialist with over 18 years in communications, including 15 years as head of the communication function. Proficient in PR strategies encompassing corporate, external & internal communications, anti-crisis management, GR, CSR, CEO PR, and product promotion for B2B and B2C markets. Skilled in cross-promotion, sponsorship, brand identity, and digital marketing including SMM, KOLs collaboration, and site development. Strong in budgeting, PR function launch and development. Expertise in branding, content creation, media relations, design, segmentation, data analytics, market research, and campaign evaluation.
Experience
Deputy Communications Director
Jan 2022 — Present · Kyiv City, UA
Education
International Institute of Business, IIB-Ukraine
Master of Business Administration (M.B.A.)
2014 — 2018
ICU (International Christian University - Kyiv)
Bachelor of Business Administration (B.B.A.), Marketing
2000 — 2004
MIM-Kyiv
Pre MBA
2017 — 2018
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