Hitesh Pednekar

About Hitesh Pednekar

I am an accomplished Pharmaceutical Product Manager with a decade of experience in developing and executing successful brand strategies across a diverse therapeutic portfolio, including Respiratory Rare Diseases, Rhinology, Asthma, COPD, Antibiotics, Anesthesia, DPP-4 inhibitors, Esophageal & Gastric health, Beta Blockers, ARBs, and Hematinics in both branded generics and OTC categories.My expertise is rooted in consumer insights, enabling the creation of highly targeted campaigns that resonate with the audience. Meticulous data evaluation underpins marketing effectiveness, allowing precise optimization of promotional plans across diverse channels.My strong business acumen has been instrumental in driving successful product launches and achieving business objectives. Cross-functional collaboration skills ensure a cohesive approach to product management and marketing strategies.With a passion for innovation and dedication to driving business success, I strive to push the boundaries of pharmaceutical product management. If you seek an experienced professional to lead your pharmaceutical product management endeavours, I\'m here to deliver excellence and drive results.

Experience

1. Group Brand Manager

   Cipla

   Feb 2024 — Present · Mumbai, IN

   Portfolio Leadership: Oversee the Respiratory Allergy, NRT, Mucoactives, and ILD portfolios, focusing on growth, profitability, and market differentiation.• Strategic Marketing: Develop and execute integrated marketing strategies, campaigns, and educational programs to reinforce Cipla’s position as a leader in respiratory and chronic care.• Innovative Campaigns: Successfully conceptualized and led the Montair LC Sleep Campaign, emphasizing the interplay between sleep, IgE levels, and allergic rhinitis to drive consumer and doctor engagement.• Thought Leadership: Played a pivotal role in establishing Cipla’s dominance in ILD management in India, through pioneering brand launches and comprehensive training for healthcare professionals.• Team Management: Lead and mentor a team of 3 professionals, fostering a culture of collaboration, innovation, and performance excellence.Key Achievements:• Revitalized flagship brands to reclaim No.1 market positions, driving sustainable growth.• Organized and participated in international conferences, elevating Cipla’s visibility in the ILD/IPF segment.• Delivered strong business growth while creating long-term value for stakeholders.

Education

• PES.Junior College.

  H.S.C, Physics,Chemistry,Biology

• Bharati Vidyapeeth Institute Of Management Studies & Research,Navi Mumbai

  MMS, Marketing

• Niagara College - Toronto

  Executive Program, International Business

• P.E.S English Medium High School

  High School

• Bharati Vidyapeeth

  B-Pharmacy, Pharmaceutical Sciences

Skills

• Brand Management
• Marketing Strategy
• Regulatory Affairs
• Cardiology
• Team Management
• Branding & Identity
• Strategy
• Product Development
• Brand Implementation
• Market Research
• Corporate Branding
• Product Strategies
• Product Management
• Cardiology Brands
• Cricket
• Cooking
• Digital Marketing
• Microsoft Excel
• Pharmaceutical Sales
• Research
• Business Planning
• Product Marketing
• Market Planning
• Management
• Training Field Force
• Product Management Team
• Branding
• Microsoft Office
• Brand Planning
• Marketing
• Pharmaceutical Industry
• Brand Marketing
• Marketing Management
• Product Launch
• Photography
• Brand Development
• Spss