Hitesh Abrol

Relationship Executive -cts Assistant Manager @JKCement

Chandigarh, IN

Influencer ManagementBuild and maintain strong relationships with key influencers such as engineers, architects, contractors, masons, and builders.Organize and conduct mason meets, contractor meets, and engineer connect programs to increase brand loyalty.Generate product trials through influencers and ensure follow-ups for conversion. Dealer & Retailer SupportVisit dealers and retailers regularly to gather market feedback and provide product information.Support the sales team in increasing secondary sales through influencer pull and lead generation.Conduct in-shop branding and promotional activities at dealer counters. Technical SupportProvide on-site technical assistance to contractors and end users regarding cement application, mix ratios, curing practices, and quality guidelines.Help resolve basic product-related issues at the site in coordination with the technical service team.Ensure product trials are successful and reported to senior technical staff. Market Development & Lead GenerationIdentify and convert new construction sites, residential projects, and institutional buyers.Track upcoming projects and introduce JK Cement products to decision-makers.Assist in generating leads from the market and forward them to the sales team for conversion. Branding & PromotionExecute branding campaigns, product demos, and awareness drives in local markets.Distribute brochures, POP materials, and ensure visibility of JK Cement at construction sites and retail counters.Promote premium products like JK Super Strong 6. Reporting & MISMaintain records of site visits, influencer interactions, leads generated, and market activities.Submit daily reports to supervisors using mobile apps or standard MIS formats.Share competitive activity reports and feedback from the market.

Himachal Pradesh Technical University (HPTU)

Bachelor's degree

Govt. Engineering College Sundernagar, Distt Mandi

Diploma of Education