Hiten Jain

About Hiten Jain

Experienced Planning with a demonstrated history of working in the broadcast media…

Experience

1. Senior Media Planner

   Discovery Inc

   Jun 2017 — Present · Mumbai, IN

   Collaborate with the Marketing, Programming and Creative teams to develop long term promotional strategy and through quantitative audience analysis deliver recommendations on the number and type of promotions sustainable on each channel • Learn and use proprietary scheduling, reporting and optimisation platforms to manage on air inventory and execute on air campaigns• Monitor and report back on campaign delivery against the planned communication targets• Work with partner departments for all issues relating to promo material delivery, scheduling and transmission log delivery• Ensure campaigns fit within the wider Network promotional strategy.• Make decisions on the best use of on air inventory to achieve network rating targets by using research from industry resources• Using analysis of viewing patterns, work with Adsales, Programming and Marketing to agree optimized break patterns and break architecture that maximize audience flow and deliver on commercial and marketing objectives.• One point of contact to manage any issues that arise in the transmission of feeds assigned.

Education

• University of Mumbai

  Bachelor of Commerce (B.Com.)

  2006 — 2009

Skills

• Team Management
• Television
• Film Production
• Broadcast
• Film
• Video Production
• Post Production
• Media Production
• Radio
• Broadcast Television
• New Media
• Commercials
• Entertainment