Hina Mathur

About Hina Mathur

With a blend of 27 years in Corporate sector, Training and Entrepreneurial experiences…

Experience

1. Head of Customer Relationship Management & HR

   Blueneba Technologies Pvt Ltd

   Sep 2024 — Present · Bhopal, IN

   As CRM Head, responsible for developing and executing the company\'s CRM strategy to enhance customer satisfaction, loyalty, and retention while driving profitable growth. This leadership role requires overseeing all aspects of customer relationship management, including systems, processes, and cross-functional collaboration with marketing, sales, and customer support teams. Also to leverage data-driven insights to improve customer experiences and ensure long-term relationships with clientsResponsibilities :Strategy Development: Design and implement CRM strategies to boost customer acquisition, retention, and satisfaction.Data Management: Maintain and analyze customer databases to ensure data accuracy and segmentation.Campaign Oversight: Plan, execute, and monitor marketing campaigns, ensuring alignment with customer needs.Team Collaboration: Coordinate with sales, marketing, and service teams to deliver consistent customer experiences.Customer Engagement: Initiatives to strengthen customer relationships.Customer Support: Address escalated customer concerns and oversee post-sale services to enhance satisfaction.Authored articles for newspapers and internal company publications, enhancing brand visibility and communication.Designed, printed, and monitored the distribution of merchandising and marketing materials to support branding initiatives.Managed seamless customer handover processes, ensuring a positive client experience.Oversaw interdepartmental staff performance; provided grooming, counseling, and motivation to improve team productivity.Handled core HR functions including talent screening, salary negotiation, onboarding, performance management, and disciplinary actions.Reviewed sales team performance and offered strategic support to help convert leads into successful sales.Facilitated regular upskilling and training sessions for the CRM team to enhance their capabilities and performance.

Education

• Satya Sai College, BHEL, Bhopal

  BCom - Bachelor of Commerce, Business/Commerce, General

  1991 — 1994

• Govt girls degree college bhopal

  MCom, Taxation

  1994 — 1996

• Indira Gandhi National Open University

  Diploma in Management, Business Administration and Management, General

  1997 — 1999

• TULEC

  Office Management course in Computers, Computer

Skills

• Management
• Vas
• 3g
• Distributed Team Management
• Team Management
• Vendor Management
• Telecommunications
• Mis
• Gsm
• Crm