Himanshu Dutt

About Himanshu Dutt

Strategic and results-driven fintech leader with 19 years of experience in scaling Digital Lending (MSME & consumer lending) and Wealth Management businesses with focus on customer acquisition, revenue growth and customer experience. Leadership Impact: Proven expertise in unsecured business loans, portfolio management, and product strategy with P&L ownership. Consistently driven digital initiatives orchestrating successful product roll-outs, launching and scaling new businesses, and transforming customer experiences in roles such as– o Senior VP of Digital Lending: Led SME financing with P&L responsibility, driving growth, risk management and operational efficiency. Formulated digital lending strategy and its execution, overseeing the entire process from customer acquisition to disbursement, with a strong focus on maintaining portfolio health.o VP of Product & Strategy: Owned consumer lending app, overseeing digital sales P&L, product development, partnerships with focus on customer engagement.o Head of Customer Success: Built and managed CRM (Salesforce) ecosystem to support digital lending partnerships and customer service automation. o Head of CRM: Initiated and led CRM-LMS implementation (Salesforce) to optimize marketing and contact center performance for sales enablement (500+ Relationship Managers) and reporting.o AVP/Manager Marketing & Strategy: Led customer acquisition (growth marketing) strategies for various financial products like MF, FI, Insurance including financial planning to enable sales channels - retail and HNI. Achievements: Successfully scaled digital lending businesses in SME and consumer lending segments across diverse geographies (India and Indonesia) and consistently met digital acquisition, and loan disbursements targets.Rolled-out products from the ground-up – a consumer lending app, SME focused pay later solution, and invoice financing product. Led big impact projects like CRM, and workflow automation for customer servicing. Expanded digital product offering like Insurance, credit products, enabled cross-sales. Competencies & Tools: Strong knowledge of financial products, customer journeys, and business funnels. Experienced in using marketing tools (CleverTap, GA, Salesforce CRM), BRDs, user stories (Jira), and reporting dashboards (Tableau, Mixpanel).Skilled in bridging business and tech, translating goals into roadmaps. Orchestrating end-to-end digital transformations. I am passionate about delivering tech-driven, inclusive financial solutions for businesses and consumers.

Experience

1. Chief Growth Officer

   Bajaj Capital Ltd

   Feb 2025 — Present

   Owning performance marketing, and lifecycle funnels -Full-funnel growth strategy & execution for Bajaj Capital Markets. Drive Revenue & Unit Economics Through Data + Risk Alignment, Scale Digital Distribution & Partnerships to Expand Reach.

Education

• Dr. A.P.J. Abdul Kalam Technical University

  Master of Business Administration (MBA), Marketing

  2001 — 2003

• Indian Institute of Management Bangalore

  Executive Education Programme, Leadership, Transition and Change Management

  2018 — 2018

• Jamia Millia Islamia

  Doctor of Philosophy (Ph.D), Centre for Management Studies

  2007 — 2013

Skills

• Strategy
• Management
• Business Analysis
• Project Planning
• Team Management
• Marketing Strategy
• Business Strategy
• Competitive Analysis
• Customer Experience
• Corporate Branding
• Marketing
• Training
• Knowledge Management
• Blogging
• Advertising
• Market Research
• Strategic Planning
• Crm
• Customer Relationship Management (Crm)
• Customer Insight