Himanshu Deshpande
Growing the business and brand portfolio of Shiseido Group in India
- Role
- Senior Manager, Strategy at Shiseido
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Himanshu Deshpande
I’m passionate about building lasting and influential brands; and lately how to make an organization thrive and last longer than one\'s lifetime.While I believe that the consumer is boss, I am also aware that, “Sometimes, consumers don’t know what they want, until you give it to them.”I bring pan-Asia experience in corporate strategy, consumer insight, brand building and hands-on marketing campaigns with budgets ranging from $20K to $10M.Currently managing 2 teams of very driven individuals to chart the new way forward for Shiseido Group. Key projects undertaken- Defined the global brand portfolio strategy incl. existing brands strategy, new brand development and M&A- Operating model for ¥1Trillion organization in the post Covid-19 ‘new normal’- Profitability turnaround projects for key global brands within Shiseido Group- Led M&A projects for global brands- Develop, align and execute mid-term business plans with brandholder and region heads- Launching a new beauty brand from scratch for Gen-Z young consumersWhen not working, I am either climbing mountains or heading out somewhere with a camera in tow.
Experience
Senior Manager, Strategy
Mar 2025 — Present · SG
Education
Jamnalal Bajaj Institute of Management Studies (JBIMS)
Masters in Management Studies, Marketing
2006 — 2008
University of Mumbai
Bachelor of Engineering (B. E.), Computer Science and Technology
2002 — 2006
IESE Business School
Senior Leadership Program
Skills
- Brand Development
- Segmentation
- Brand Architecture
- Strategic Planning
- Pricing Strategy
- Market Entry
- Brand Equity
- Quantitative Research
- Marketing Research
- Market Research
- Product Marketing
- Product Innovation
- Consumer Behaviour
- Analytics
- Consumer Insight
- Business Strategy
- Strategy
- Consumer Goods
- Marketing
- Customer Insight
- Consumer Insight Generation
- Consumer Marketing
- Business Planning
- Brand Health Tracking
- Competitive Analysis
- Consumer Products
- Fmcg
- Management
- Brand Management
- Marketing Management
- Market Analysis
- Marketing Strategy
- Product Development
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