Himanshu Shukla
Associate Director - Fintech @Pop
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WORK HISTORY
Associate Director - Fintech @Pop
Bengaluru, IN
Spearheaded the accelerated distribution of UPI credit card in India, achieving over cards sold within 16 months. • Drove monthly Gross Transaction Value (GTV) to approximately ₹200 Crores. • Enhanced cross-selling opportunities on the POPshop e-commerce platform, featuring over SKUs. 15% card users are pro users of the PopShop.• Scaling Recharges and bill payments - Guaranteed offers using POP card. Adoption to drive retention, MTPC & cross-sell.Upcoming Products Launch (in the making): OTA (POPtravel)- Personalised OTA with in built in loyalty for UPI & POP card.New Credit Cards - Increase credit penetration in India by launching new credit products with unique cobranded partnerships.
EDUCATION
West Bengal University of Technology
Bachelor of Technology (B.Tech.)
SKILLS
ABOUT HIMANSHU SHUKLA
I am a proactive and achievement-oriented professional offering 12 years of experience in Strategic Partnerships, Business Growth Strategies, Market Expansion & Category Management. Adept at driving business growth, crafting robust strategies, managing category dynamics, and spearheading business development initiatives. Expertise in formulating and executing comprehensive business growth strategies to expand market.I am a forward thinking person with communication, analytical, organizational, proactive & confidential skills for top management. Exceptionally well organized with a track record that demonstrates self-motivation, creativity and initiative to achieve both corporate and personal goals and excelled in assessing the customer feedback, evaluating areas of improvements & providing critical feedback to the associates on improvements and achieving higher customer satisfaction matrices.
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