Himani Upadhyay

About Himani Upadhyay

What’s the ROI of a good idea?Let’s just say, it makes brands unforgettable, scrolls stoppable, and sometimes, even Mondays bearable.Hi, this is Himani speaking to you, and my medium is these words.I’m a content, marketing, and brand strategist who doesn’t just chase trends, I bend them, blend them, and serve them with a generous scoop of strategy. From building campaigns that people actually care about to writing copies that sound more human than the humans in boardrooms, I’ve done it, loved it, and learned from it.I don’t just think outside the box, I often repurpose it into a campaign idea, add a witty caption, and schedule it for Thursday 4 PM.I’m a brand whisperer disguised as a creative content and marketing strategist. From breathing life into dull briefs to launching scroll-stopping campaigns, I’ve worked across brands, platforms, and panic deadlines. My toolkit? Insightful strategy, bold ideas, topical magic, and words that don’t just sell — they stick.Be it building brand visibility from scratch or turning everyday moments into viral content — I’m that brain in the brainstorm you wish you had on speed dial.PS: If it sounds poetic, that’s intentional. If it sounds smart, well… that’s just experience talking.

Experience

1. Marketing Strategist

   Tradylytics

   Feb 2025 — Present

Education

• Indira Gandhi National Open University

  Master's in american literature , Communication and Media Studies

• Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal

  bamc 1 year, Mass Communication/Media Studies

  2020 — 2023