Hillary Shipp
Public Relations Aministrative Officer @Sterling Bank
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WORK HISTORY
Public Relations Aministrative Officer @Sterling Bank
Fayetteville, AR, US
EDUCATION
University of Arkansas at Fayetteville
Bachelor of Arts (B.A.)
University of Arkansas at Fayetteville
Bachelor of Science (B.S.)
SKILLS
ABOUT HILLARY SHIPP
Marketing professional with 12+ years of shopper marketing expertise for CPG clients in food, personal care, household needs and pet care across multiple channels including Mass, Club and Grocery. Experience includes-Developing consumer insight based marketing programs that align with brand, retailer and sales objectives -Customizing national consumer promotion programs to meet retail specific objectives -Collaborating with internal and external cross-functional teams, executives and other key stakeholders to achieve collective organizational objectives -Managing $3.0MM-$5.0MM marketing budgets at retailer and brand levels -Executing in-store programs as well as out-of-store consumer communication -Leading internal agency team(s) in program execution -3+ years of direct people management.
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