Hillary Coldiron
Associate Director @Tyson Foods
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WORK HISTORY
Associate Director @Tyson Foods
Lead shopper marketing strategy and execution across all retail partners and brand portfolios, driving integrated programs that connect brand objectives with shopper behavior. Oversee the development of insight-led campaigns, retail media, and in-store/omnichannel activations to deliver measurable growth. Partner cross-functionally with brand, sales, and analytics teams to align priorities, optimize performance, and strengthen retailer relationships at scale.
EDUCATION
University of Arkansas
Bachelor of Business Administration (BBA), Marketing
SKILLS
ABOUT HILLARY COLDIRON
A detail oriented and process driven individual looking to expand my working knowledge. Fast paced operative who thrives in environments requiring ability to effectively prioritize and juggle concurrent projects. A rigorous thinker and planner whose great ability to produce consistent and accurate results would be a beneficial addition to any organization.Category Management with a demonstrated history of working in the consumer goods industry. Skilled in Operations, Sales, Shopper Marketing, and Project Management, Category Management, Planogram Analytics, JDA, CKB, Planogram Generator. Strong business development professional with a Bachelor of Business Administration (BBA) focused in Marketing from University of Arkansas.
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