Hilary Seigle

Director, Data & AI Product Delivery

Role
Director, Data & Ai Product Delivery at Deckers Brands
Location
Santa Barbara, CA, US
LinkedIn followers
500 followers

About Hilary Seigle

With 12+ years in planning, allocation, and buying across global apparel and footwear markets, I’ve helped scale DTC North America revenue 3.5x in 8 years at Deckers—by focusing on what truly moves the needle. I specialize in optimizing businesses, accelerating growth categories, and leading high-performing teams.Prioritization isn’t just a skill—it’s the key to scaling smart. I empower teams to make decisions easy (think 6-inch putt, not a trick shot) by leveraging the right data and taking action.Glad you’re here! Let’s connect—I’d love to learn more about what moves the needle for you.

Experience

  1. Director, Data & Ai Product Delivery

    Deckers Brands

    Aug 2025 — Present · US

Education

  • Universidad Pablo de Olavide

    International Business and Spanish Culture

  • Santa Clara University

    Bachelor of Science - BS, Economics (Emphasis in Mathematics) and Spanish Language

Skills

  • Nielsen Nitro
  • Microsoft Excel
  • Cpr Certified
  • Wilderness First Aid
  • R
  • Access
  • Quickbooks
  • Html
  • Geoscape Gis

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Hilary Seigle — Director, Data & Ai Product Delivery at Deckers Brands in Santa Barbara, CA, US | Unifers