Laura Hess
- Role
- Manager - IT Product Management at Hilton
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Laura Hess
Enthusiastic, driven senior IT analyst with extensive experience executing and delivering…
Experience
Manager - IT Product Management
Jan 2022 — Present
Interacted directly with customers, suppliers, hotel owners, and operators to understand their needs in detail and how those needs fit into the big picture solution set of technology roadmap. Led dialogue and debates for discovery and delivery of Professional Planner Program. Assisted in crafting wireframes and user stories in collaboration with multiple teams. Conducted detailed competitive and comparative analysis and ensured the team was aware of the latest developments in the industry to inform strategic and tactical decision-making. Developed data-directed recommendations with executive summaries and backup details by requesting and analyzing data from different sources. Presented findings and gathered feedback from product management and multi-functional teams.
Skills
- Digital Marketing
- Marketing Strategy
- Forecasting
- Account Management
- Financial Reporting
- Budgets
- Ppc
- Social Media Marketing
- Marketing
- Web Analytics
- Microsoft Excel
- Competitive Analysis
- Online Advertising
- Business Planning
- Online Marketing
- Management
- Sem
- Analytics
- Google Analytics
- Email Marketing
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