Adam Hertzman

About Adam Hertzman

There\'s no such thing as an AI expert. If someone tells you they are an expert, run!AI opens a once-in-a-generation opportunity to transform your community benefit organization. I don\'t claim to know everything about AI, but I can help you manage change. If you\'re thinking about AI, get a partner who understands nonprofit culture change as well as the technology.I work with nonprofits to align strategy, culture, and technology so that your systems support your people. I expand nonprofit marketing and development capacity to produce quality, engaging impact stories and reach people who care. Through AI, I reduce time spent on low-value activities; supercharge day-to-day productivity, automation, analysis and innovation; and enable a sophisticated customer segmentation and donor funnel.

Experience

1. Founder

   Adartova Consulting Llc

   Jul 2024 — Present · Pittsburgh, PA, US

   I help nonprofits with slowing growth expand capacity. Starting with strategy, I reduce time spent on low-value activities, automate analysis and repetitive tasks, and enable a sophisticated customer segmentation and donor funnel. I strive to transform each person and organization I touch into experts who can grow again without my help.

Education

• Harvard University

  A.B., Social Studies

  1991 — 1995

• UCLA Anderson School of Management

  MBA, Marketing

  2000 — 2002

Skills

• Team Management
• Electricity Markets
• Market Analysis
• Advertising Research
• Presentation Development
• Benchmarking
• Mystery Shopping
• Market Research
• Conjoint Analysis
• Research Project Management
• Secondary Research
• Spectra
• Team Building
• Market Opportunity Assessment
• Spss
• Coatings
• Agile Project Management
• Software Marketing
• B2b Marketing
• Qualitative Market Research
• Supply Chain