Herrine R.
Senior Story Editor @Morning Brew
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WORK HISTORY
Senior Story Editor @Morning Brew
New York, NY, US
Approve and shape green-lit pitches for Morning Brew’s main YouTube channel- Oversee production processes for in-house producers and freelancers working on long-form videos - Support crafting compelling narratives and structure on stories in ways that captivate and inform audiences- Optimize production processes for end-to-end production, ensuring a regular and effective publishing cadence - Occasionally produce and host long-form YouTube videos- Provide insight and expertise to video properties across Morning Brew’s portfolio including sponsored content, and other Morning Brew franchises- Source and onboard freelance creator / producers
EDUCATION
New York University
Bachelor of Arts (B.A.), Double Major in Journalism; Social & Cultural Analysis
ABOUT HERRINE R.
With over 10 years of experience in digital media and video production, I currently serve as Senior Story Editor at Morning Brew, where I shape compelling narratives for long-form YouTube content. My mission aligns with Morning Brew’s goal of captivating and informing audiences through innovative storytelling. Dedicated to optimizing production processes and fostering collaboration, I bring a creative and data-driven approach to developing impactful video properties across multiple platforms. At Morning Brew, I oversee production workflows, guide in-house producers and freelancers, and contribute to publishing a consistent cadence of high-quality content. My role also involves crafting narratives, producing videos, and offering expertise to enhance the company’s video franchises. By leveraging my background in video journalism and show development, I aim to elevate audience engagement and deliver exceptional storytelling experiences.
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