Herbert Salazar

About Herbert Salazar

Results focused business management professional with over twenty years of combined experience in theme park operations. Committed to driving business success by implementing improved processes, elevating guest service standards, effectively leading teams, and increasing overall productivity.

Experience

1. Director of Operations

   Evolve Ems

   Jan 2026 — Present

   Oversee the day-to-day operations of the company, ensuring that all standard procedures are fully executed and continuously improved.Develop and implement strategic operational plans that align with company growth objectives, ensuring efficiency, scalability, and financial performance.Continuously assess and improve operational workflows, policies, and procedures to increase productivity and reduce costs.Oversee payroll processing and resolve any payroll-related issues.Lead and mentor team members to ensure accountability, clear communication, and high performance across all departments.Develop and maintain strong client relationships with a focus on retention and business growth.Create and manage budgets, forecasts, and operational goals.Monitor key performance metrics and drive continuous improvement initiatives.Ensure compliance with company policies, safety regulations, and state and local laws.Assist with human resources functions, including hiring, disciplinary actions, training, and performance evaluations.Continue to recognize and motivate team members including recognizing work anniversaries, birthdays and positive guest comments.Manage direct reports to ensure performance expectations are met; provide mentorship, coaching, and guidance.Manage workers’ compensation cases as well as return-to-work programs.Assist with needed permits and documentation for events including requesting COI’s (certificate of insurance), creating/revising medical action, and staffing plans.Receive requests and create RFPs (request for proposals) to keep this business moving forward.Support event operations planning and execution, including occasional on-site oversight for major events.Provide leadership and guidance to the weekend operations team for critical issues that arise or time-sensitive matters.Foster a culture of accountability, teamwork, communication, and excellence across the organization.Perform other duties as needed to support company success.

Education

• Los Angeles Valley College

  Studies include course work in accounting, economics, business communication and business management

  2013 — 2017

Skills

• Microsoft Office
• Microsoft Excel
• Microsoft Word
• Powerpoint
• Customer Service
• Leadership
• Sales
• Training
• Process Improvement
• English
• Event Planning
• Team Building
• Entertainment
• Social Media
• Management