Henry Nwokemodo

About Henry Nwokemodo

A senior analytics and measurement leader with 15+ years of experience delivering and scaling data-driven insights for senior stakeholders, including C-suite executives.My experience spans Digital Advertising and Marketing (Google & Amazon Ads), Online Retail, B2B Technology, and Sports Betting & Gaming, with a strong focus on building scalable insight products and measurement frameworks that translate complex data into repeatable, sales- and decision-ready outputs. I specialize in productizing analytics, enabling insights to move beyond one-off analysis into automated, cloud-based solutions that drive consistent commercial impact.I am particularly effective at partnering with technical and non-technical teams to operationalize analytics at scale - ensuring insights are not only robust, but adopted, trusted, and used across organizations.Areas of expertise and interest include:i) Scaling insights through automated analytics products, self-serve tools, and APIsii) Exploratory Data Analysis (EDA) to accelerate understanding and inform product Experimentation and causal measurement (A/B testing, multivariate testing, design of experiments)iv) Applying management science, data science, and operational research techniques to optimize strategy, performance, and investment decisionsTechnical & Business Systems Experience- Cloud Platforms: Google Cloud Platform (GCP), Amazon Web Services (AWS)- Productivity & Collaboration: Advanced Excel (VBA), PowerPoint, Word; Google Sheets, Docs, Slides- Advanced Analytics: Python, R, SPSS, SAS Base, SAS Enterprise Miner- Databases & Warehousing: Oracle, MS SQL Server, Teradata, Exasol, BigQuery, Amazon Redshift- BI & Visualization: Tableau, IBM Cognos, OBIEE- Languages: SQL

Experience

1. Associate Principal, Industry Analytics Industry Expert

   Amazon

   Sep 2022 — Present · New York, NY, US

   I lead cross-org analytics initiatives that transform complex advertising data into scalable, sales-ready insight products for Amazon Ads.My work focuses on building cloud-based, automated insight solutions that empower sales teams and partners to tell clearer, evidence-led stories to drive advertiser growth.

Education

• Lancaster University Management School

  Msc Operational Research and Management Science (Academic Scholarship)

  2014 — 2015

• London Metropolitan University

  B.A Hons, Mathematics with Accounting

  2006 — 2009

Skills

• Spss
• Customer Service
• Project Management
• Teamwork
• Business Analysis
• Management
• Microsoft Office
• Analysis
• Microsoft Excel
• Data Analysis
• R
• Sas E-Miner
• Analytics
• Sql
• Business Intelligence
• Sas Programming
• Statistical Data Analysis