Henry Cadena
High-Impact Brand and Cultural Strategist
- Role
- Director of Brand and Cultural Strategy at Leo Burnett
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Henry Cadena
As a Strategic Brand Leader, I have spent over 15 years at the intersection of complex consumer insights and award-winning creative strategy. My career has been defined by a passion for translating deep cultural nuances into measurable business growth for some of the world’s most iconic brands, including Nike, Cadillac, Walgreens, Polaris Industries and Jordan Brand.Whether it’s leading a 300% revenue spike for a sneaker brand or winning an Ogilvy Award for cultural fluency, my goal is always to ensure companies don\'t just reach an audience but resonate with it.Core Expertise: Brand Identity & Global Strategy, Cultural Fluency, Research methodology design, and Innovation Strategy.
Experience
Director of Brand and Cultural Strategy
Nov 2021 — Present · Houston, TX, US
Bridging brand, culture and creative strategy for Leo Burnett.Strategy lead for Cadillac, Wingstop and Walgreens.
Education
Schreiner University
Bachelor's degree, Marketing
Schreiner University
B.B.A., Marketing
Menaul School
High School Diploma
Skills
- Strategic Planning
- Direct Marketing
- Social Media Marketing
- Social Media
- Market Research
- Digital Strategy
- Creative Strategy
- Advertising
- Digital Marketing
- Customer Insight
- Marketing Strategy
- Marketing
- Integrated Marketing
- Strategy
- Brand Development
- Sports
- Marketing Research
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