Amanda Henderson

About Amanda Henderson

I’m a strategic marketing leader who thrives where creativity meets clarity. With 10+ years of experience across SaaS, professional services, and experience-led organizations, I’ve led marketing programs spanning brand positioning, messaging, customer education, executive communication, and campaign development.I’m at my best in roles that require structure, collaboration, and ownership—leading end-to-end marketing programming, partnering closely with Creative, Product, Sales, and executive stakeholders, and guiding work from concept through launch. I bring a solutions-oriented approach to complex challenges and enjoy balancing strategy with thoughtful execution.I’m active in the marketing community through board leadership with the American Marketing Association – San Diego, and previously served as President of the International Live Events Association – San Diego, where I led programming and chapter strategy.Outside of work, I enjoy staying active, trying new restaurants with friends, and hanging out with my dog Sadie (who definitely runs the house). Things I’m known for:– Brand positioning, messaging & marketing programs– Campaign planning & cross-functional leadership– Customer education, enablement & executive communication– Calm under pressure, collaborative by nature, always ready to figure it out

Experience

1. Marketing Manager

   Show Imaging, Inc

   Jan 2023 — Present · San Diego County, CA, US

Education

• California State University-Sacramento

  Bachelor of Arts (B.A.), Communications with Public Relations

  2014

Skills

• Public Speaking
• Event Planning
• Facebook
• Strategic Communications
• Entertainment
• Communications
• Editing
• Public Relations
• Internal Communications
• Media Relations
• Social Media Marketing
• Indesign
• Adobe Illustrator
• Press Releases
• Social Networking
• Social Media
• Communication
• Communicaitons
• Microsoft Office
• Marketing
• Crisis Communications