Keval Kachhadiya

About Keval Kachhadiya

I’ve spent the last 10 years shaping product experiences for SaaS teams not by adding more UI, but by removing friction that kills adoption and retention.My path started with hands-on design: wireframes, flows, prototypes, full-scale redesigns.Over time, I moved into a different layer of the product — understanding behavior, mapping bottlenecks, and fixing UX where revenue silently leaks.Today, my work sits at the intersection of- product UX strategy- data-driven design- conversion psychology- scalable design systemsI’ve helped SaaS products- increase onboarding completion and feature activation- reduce support friction caused by confusing UX- lift engagement across web + mobile- run iterative UX improvements that compound over timeI enjoy working directly with founders, product managers, and engineers, the conversations where problems are raw, timelines are tight, and clarity matters more than buzzwords.If your product is good but the UX isn’t helping it reach its potential, you’ll understand my work instantly.

Experience

1. Creative Design Director

   Wiredlans

   Mar 2025 — Present · AU

   Directed visual strategy and creative direction for WiredLans, producing impactful print, digital, and social media designs. Collaborated with marketing teams to ensure consistent brand experiences across campaigns and client materials.Key Contributions- Created cohesive design solutions, including print and social media- Established a unified visual identity for all brand communications- Enhanced design workflows for quicker turnaround and improved creativity.

Education

• Bhagwan Mahavir College of Computer Application

  Bachelor's degree, Computer Programming

  2009 — 2012