Chris Tsang

Art Director @Rogers Sports & Media

Toronto, ON, CA

Led creative direction for national television and radio campaigns spanning broadcast, digital, print, and OOH- Law & Order Toronto: Criminal Intent (Seasons 1 & 2): Developed cinematic key art and launch visuals that gave a local spin to the global franchise, contributing to a strong premiere and ongoing audience buzz- Canada’s Got Talent (Seasons 3 & 4): Delivered high-impact key art and promo campaigns that captured the show’s spectacle and positioned it as a must-watch nationwide event- Hudson & Rex: Designed campaign and key art creative emphasizing charm, action, and consistent brand identity across seasons- CHFI 98.1: Re-energized one of Canada’s most iconic stations with brand and seasonal campaigns, balancing heritage with modern refresh to maintain audience loyalty- Roz & Mocha – KiSS 92.5: Shaped vibrant campaign creative for radio’s most dynamic duo, connecting the brand with younger, engaged listeners.Partnered with producers, marketers, and promo teams to align creative with business goals, while mentoring junior designers and elevating team creative standards.