Helen Wiehe
Category Manager German Operation @Fressnapf Tiernahrungs GmbH
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WORK HISTORY
Category Manager German Operation @Fressnapf Tiernahrungs GmbH
Verantwortung der Warengruppen Hunde Snacks + Spielzeug- Steuerung des Omnichannel Sortiments durch kontinuierliche Analysen der Warengruppe und Auswertung von Zahlen - strategische Weiterentwicklung des Sortiments - Produkt Lebenszyklus Management- Steuerung der Warenflüsse / Bestandsmanagement- Werbung- und Preisgestaltung - Markt und Trendanalysen
EDUCATION
Walter-Eucken-Berufskolleg Düsseldorf
Groß-und Außenhandelskauffrau
WHU – Otto Beisheim School of Management
Master of Business Administration - MBA
EUFH Europäische Fachhochschule
Bachelor of Arts - BA, Trade Management
Universitat Autònoma de Barcelona
Internationale Geschäfte/internationaler Handel
ABOUT HELEN WIEHE
Buying and category management expert with 7 years of experience in consumer goods and e-commerce industries. Experienced in building and leading product categories including brand development as well as brand management. Proficient in areas of negotiation, strategic planning and cost management. Broad knowledge in intercultural competencies including strong negotiation skills both in German and English (Scotwork Negotiation Course). Completed my International Master in Business Administration in 2021 with focus on subjects such as marketing, product development and innovation. Started to be highly interested in agile work environments and it\'s importance in todays fast paced world. Thus, completed now the Professional Scrum Master Course 1.
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