Helen Keighron

About Helen Keighron

My leadership experience in high-growth SaaS environments, steering the creation of HR, customer lifecycle management, and education technology solutions, is complemented by my earlier UX design career on the agency side consulting with consumer brands to build and reimagine digital experiences. In the B2B tech space, I’ve built diverse, high-caliber teams, scaled r&d organizations, and driven transformation to create intuitive, consumer-grade experiences for enterprise customers, with design serving as a key point of market differentiation to fuel user satisfaction, retention, and revenue growth. Having begun my technology career journey as a front-end developer, I lead with engineering empathy, pragmatism and product intention, demonstrating an unwavering focus on the customer and quality insights. My evidence-based approach is well-balanced by my sharply honed product intuition, creative intelligence and operational orientation—connecting vision to excellence in execution. I enjoy building teams, developing the next generation of talent and championing advancements in DE & I. Throughout my career, I’ve been recognized as a strong people leader and collaborative cross-functional partner with a distinctive ability to- Institute best-in-class recruitment, selection, performance management and career development practices, resulting in top, diverse industry teams—and loyalty- Build a strong operating foundation and central frameworks to enable teams to innovate, collaborate and thrive, while sparking innovative solutions to address customer pain points, create value and improve digital experiences- Foster an open, high-autonomy culture with high performance standards, while providing the ongoing insight, support and guidance to accomplish objectives- Unify design, product and engineering teams, deepen customer understanding and align product thinking- Communicate with clarity and consistency—up, down and across the organization—to influence decision making and action, and keep people informed.

Experience

1. VP Design, Edata

   Capital One

   Jan 2026 — Present · Boston, MA, US

Education

• Boston University

  B.S., Magazine Journalism

Skills

• Interactive Marketing
• User Journeys
• Leadership
• Art Direction
• User Interface Design
• Experience Design
• Information Design
• User Experience
• Content Strategy
• Information Architecture
• Equine Assisted Psychotherapy
• Weapons Training
• Digital Strategy
• Strategy
• Digital Marketing
• Usability Testing
• General Awesomeness
• Interaction Design
• UX Strategy
• Omnigraffle
• Customer Experience Transformation
• Knife Skills
• Interactive Advertising
• Css
• Empathy
• User Interface
• Wireframes
• User Research
• Paper Prototyping
• Experience Strategy
• Creative Direction
• User Experience Design
• Customer Journeys
• User-Centered Design
• Ninja Skills
• Site Maps