Helen Lloyd

Helen Lloyd

Award-Winning Public & Media Relations Strategist

Role
National External Communications Manager at The Salvation Army
Location
Washington, DC, US
LinkedIn followers
500 followers

About Helen Lloyd

In May, I stepped into a new chapter as National External Communications Manager at The Salvation Army. From shaping media and social strategy to collaborating with influencers like the PenaVegas, our goal is clear: connect with our audiences and amplify stories that matter. Whether it’s spotlighting our global work supporting refugees and combating human trafficking, responding to the Texas floods, or honoring our legacy—like being among the first to arrive and the last to leave during Hurricane Katrina 20 years ago—this role continues to fuel my passion for humanitarian communications that drive real change. The Salvation Army is the largest provider of social services in the U.S. after the government, serving every zip code in America and reaching some of the most vulnerable communities worldwide. Poverty is complex. I’m deeply grateful to work alongside a team that meets it head-on with compassion, strategy, and grit.

Experience

  1. National External Communications Manager

    The Salvation Army

    May 2025 — Present · Washington, DC, US

Education

  • Bell Language School, London (UK)

    English Language Teaching Certificate

    1991

  • Northeastern University

    Master's degree, Corporate and Organizational Communication

  • University of Leeds

    Bachelor of Arts

    1988 — 1991

  • Kyushu University

    Master of Arts Program

    1994 — 1995

  • Regional Independent Media

    RIM Journalism Training

    1997 — 1998

  • SOAS University of London

    MA, African & Asian History

    1995 — 1996

  • School of Journalism

    National Journalism Qualification

  • Northeastern University

    MS, Corporate and Organizational Communications

    2025

Skills

  • Research
  • Writing
  • Public Speaking
  • Photography
  • Editing
  • Storytelling
  • Event Planning
  • Newspapers
  • Press Releases
  • Event Management
  • Public Relations
  • Media Relations
  • Strategic Communications
  • Social Media
  • Journalism
  • Communication
  • Nonprofits

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Helen Lloyd — National External Communications Manager at The Salvation Army in Washington, DC, US | Unifers