Helen Webster

Editor, 220 Triathlon @Kelsey Media

Bristol, GB

220 Triathlon is an established sports magazine with a loyal subscriber base. I manage the four-strong editorial team and ensure they are delivering the audience the latest in sports science, training tips and kit reviews and that the magazine retains strong values and is entertaining as well as informative. I led a full redesign of the print magazine in 2018 for its 30th anniversary. We also have which is seeing strong year-on-year increases across sessions, users and page views. The brand also has an active social media following.Working with advertising clients to put together commercial packages including sponsored supplements, advertorials and digital campaigns is a key part of my role. I negotiate media partnerships with races and events and am also the public face of the magazine, representing the brand at events throughout the year.Note: 220 Triathlon was sold to Kelsey in January 2024. I previously edited it under Our Media/Immediate Media.

Prifysgol Aberystwyth University

Bachelor of Arts - BA, English Language and Literature, General