Heather Heleloa
Vice President | Entertainment & Hospitality Marketing
- Role
- Vice President of Marketing at Big Air USA
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Heather Heleloa
Ten years with Trader Joe’s taught me that service, integrity and continuous improvement are paramount to success - that foundation continues to guide me in a fulfilling career in marketing and communications.My dedication to hospitality and tourism is shown in my academic achievements and my professional path. As a marketing leader in the industry, my experience includes company-owned chains, international franchises and independent operators; F&B concepts range from upscale to QSR with locations in theme parks, casinos, airports, sports arenas and tourist destinations. As Vice President of Marketing at Big Air, corporate and franchise support guides the growth of our nationwide indoor trampoline and adventure parks. Key competencies include: • brand distinction and positioning • localized marketing strategies • data capture and analysis • franchise development• revenue management • project management • media relations • team buildingI am interested in partnerships and networking! Please contact me at h••••••@bigairusa.com.
Experience
Vice President of Marketing
Jul 2023 — Present
Responsible and accountable for the development and oversight of strategic marketing initiatives to support corporate and franchise growth nationwide.
Education
California State University, Fullerton
Bachelor of Arts, Communications
2009
University of Southern California
Master of Science, Hospitality and Tourism
2022
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