Heidy Sanchez
Strategic Account Management | Sales Planning, Forecasting & Analytics Expert | High-Traffic Moments & Gift-With-Purchase Strategy
- Role
- North America Assistant Manager Sales and Promotions at The Estée Lauder Companies Inc.
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Heidy Sanchez
I’m a storyteller at heart—whether I’m sharing product knowledge, building relationships, or driving solutions, I connect with people through clear, impactful narratives. My approach blends kindness, a can-do attitude, and deep data expertise to uncover the best strategies for both clients and companies.I thrive in environments where complex data needs to be transformed into actionable insights. With the ability to analyze large datasets, I identify trends, optimize processes, and develop solutions that drive measurable success. By combining creativity with analytics, I help businesses make informed decisions that not only support growth but also strengthen their connection with consumers.
Experience
North America Assistant Manager Sales and Promotions
The Estée Lauder Companies Inc.
Jan 2022 — Present
Execute all forecasting and inventory management for all the North America and Puerto Rico Retail Promotional Marketing Programs.*Manage strategy, allocation, and project management for Gift With Purchase (GWP) programs and high-traffic retail moments to drive customer engagement and sales.
Education
Miami Dade College
Associate of Arts (A.A.), Business Administration and Management
2007 — 2009
CSB School of Broadcasting
Radio and Television Broadcasting Certification, Communication and Media Studies
2009 — 2009
Baker College
Bachelor's Degree, Business Administration and Marketing
2011 — 2013
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