Heidi Waldusky

WORK HISTORY

EDUCATION

SKILLS

ABOUT HEIDI WALDUSKY

I build brands that people believe in. And the teams that make it happen.As a VP of Brand Marketing, I specialize in turning insight into impact — shaping strategy, elevating creative, and driving growth across complex ecosystems. My experience spans agencies and in-house teams, where I’ve led high-stakes rebrands, launched national campaigns, activated strategic partnerships, and empowered teams to perform at their highest level.I’ve been the one writing the tagline, directing the photoshoot, building the GTM strategy, managing the budget, and presenting to boards — which gives me a 360º view of what it takes to deliver meaningful, measurable brand impact.I believe in emotionally intelligent leadership, bold ideas rooted in truth, and the long game of brand value. I lead with clarity, creativity, and connection.Areas of expertise include:• Brand storytelling & creative direction• Strategic positioning & messaging• Integrated B2B marketing• High-performance team leadership• Stakeholder alignment & board communicationOpen to board roles, speaking engagements, and thought leadership collaborations that push brand and leadership forward.