Heidi Gevirtz

About Heidi Gevirtz

As a passionate and purpose-driven Senior HR Retention Specialist at UPMC Hamot, I thrive on creating meaningful employee experiences that foster connection, inclusion, and long-term engagement. With a pod-based approach spanning UPMC Hamot, CHQ, and Kane, I lead initiatives that drive retention, reduce turnover, and elevate workplace culture.I’ve revitalized our turnover partnerships to focus on <1-year retention, mentoring new leaders through 6-month collaborations that embed UPMC values into team culture. My work includes launching systemwide initiatives like “Share Your Story” through the Enabled ERG, doubling Care Points redemptions with streamlined processes, and expanding Service Anniversary recognition across the Northern Pod.I’m proud to have led pod-wide MyVoice campaigns, organized high-impact events like Hospital Week and internal wellness fairs, and presented at multiple leadership forums to share best practices. Whether mentoring peers, coordinating engagement efforts, or driving DEI and accessibility, I bring creativity, empathy, and strategic focus to every project.Let’s connect if you’re passionate about building workplaces where people feel seen, supported, and inspired to grow.

Experience

1. Sr Human Resources Retention Specialist

   UPMC

   Jul 2024 — Present · Erie, PA, US

   Developed and implemented a new retention strategy focused on <1-year turnover, co-created a tracking tool for HRBPs, and partnered with new unit directors to pilot its use in 2025 to educate them on retention tactics and help cultivate the UPMC experience within their teams.Led pod-wide MyVoice campaigns for four consecutive years, including a tropical-themed initiative in 2024 and Kentucky Derby in 2025 that continued to achieve over 90% survey participation hospital-wide.Expanded HR program oversight across NW, CHQ, and Kane pods, scaling successful initiatives like Care Points and Service Anniversary Recognition, mentoring peers to replicate processes across sites.Planned and executed high-impact employee events, including Hospital Week, internal wellness fairs, and financial literacy campaigns, directly addressing feedback from turnover meetings.Streamlined HR operations by creating electronic redemption forms, printable calendars, and screen savers for EET and Care Points, doubling redemptions and improving communication access for all staff.Championed DEI efforts through quarterly Enabled ERG events, NDEAM t-shirt campaigns, and ongoing support for Project Search, contributing to 61 hires since 2016.Strengthened employee recognition by coordinating 390 Service Awards, launching Above & Beyond nominee outreach, and leading the ACES program locally and systemwide.Fostered a culture of appreciation and engagement, tracking EET volunteerism, forming a Spirit Committee, and adapting events based on staff feedback to ensure inclusivity and relevance.Represented HR leadership across platforms, presenting at New Beginnings Orientations, HR Coffee Chats, Leadership Council, and systemwide conferences.

Education

• Penn State University

  Bachelor's degree, Marketing

  2015 — 2019

Skills

• Adobe Photoshop
• Twitter
• Adobe Illustrator
• Tumblr
• Instagram
• Search Engine Optimization (SEO)
• Writing
• Photography
• Social Media Marketing
• Blogging
• Microsoft Word
• Pinterest
• Scrapbooking
• Google Analytics
• Facebook
• Dreamweaver
• Wordpress