Heidi C.

About Heidi C.

I\'m a Product Manager with 5+ years of user-centric product thinking. I\'ve combined a foundation in UX with data-driven strategy to advocate for the users and build impactful features across health tech and e-commerce. Boosted NPS from 33 to 43 while reducing operational costs through 4 major features + 13 optimizations🤖 Pioneered 0-to-1 AI-powered diagnosis feature and innovative customer support experiences Scaled B2B2C messaging platform supporting 6M monthly communications Implemented weekly discovery practice and research repository, accelerating iterative testing and user feedback integrationAlways open to connecting with fellow PMs to discuss user-centered product development, the latest AI tools and hacks, and career development!

Experience

1. Product Manager, Experience

   Dentsply Sirona

   Feb 2023 — Present · Los Angeles, CA, US

   Lead patient experience and quality optimization across Dentsply Sirona\'s digital health tech brands: Byte (B2C clear aligners), SureSmile (B2B2C orthodontics), and Surity (B2C incontinence management).• Defined and executed product strategy for patient-facing mobile application (100K+ active users), driving 17 quality-focused improvements through behavioral analysis, A/B testing, and clinical workflow research that increased patient satisfaction (NPS 33→43,+30%) while reducing support burden by 7% and improving treatment adherence• Collaborate with clinical operations, legal/regulatory, and customer success teams to balance treatment efficacy and compliance requirements (HIPAA, FDA) with user experience optimization across iOS, Android, and web platforms• Pioneered AI product initiatives including diagnostic assessment and automated support features, defining product requirements and establishing clinical accuracy evaluation frameworks for safe AI deployment• Scaled localization of SureSmile orthodontics platform to 20+ countries, adapting user experience while maintaining clinical safety standards and regulatory compliance across diverse jurisdictions• Partner with global cross-functional team of 9+(clinical stakeholders, legal/regulatory, engineers, designers) and orchestrate go-to-market communications for major feature releases• Implemented weekly discovery practice and research repository, accelerating iterative testing and feedback integration that directly shaped product strategy and feature development 🤝 Organized remote events with the Australia office to celebrate APAC cultures

Education

• General Assembly

  User Experience Design

• University of Strasbourg

  French

• University of La Verne

  Bachelor’s Degree, International Business and Language (French), Anthropology

Skills

• Leadership
• Facebook
• Editing
• Customer Service
• Interviews
• Leadership Development
• Strategic Planning
• Prezi
• Marketing
• Public Speaking
• Business Development
• French
• Fundraising
• Volunteer Management
• Press Releases
• Research
• Management
• Team Building
• Project Management
• Mandarin
• Microsoft Word
• Community Outreach
• Event Management
• Access
• Interviewing
• Painting
• Social Media
• Non-Profits
• Teamwork
• Data Analysis
• Active Listening
• Public Relations
• Recruiting
• Outlook
• Event Planning
• Teaching
• Time Management
• Communication
• Social Media Marketing
• Powerpoint