Heidi Bontempo

Marketing Manager @HellermannTyton North America

Project Management: • Manage the marketing communications team workflow for product launches including: brochures, emails, website content, photography, and various media • Responsible for monitoring the project’s overall progress and keeping stakeholders informed the entire way • Provide creative direction to uphold brand integrity Channel Management: • Develop marketing programs for top performing channel partners to increase growth by leveraging marketing tools for digital, merchandising, and face-to-face initiatives • Administer loyalty program by evaluating distributor performance, rewarding in accordance to achievement, and constructing gradual improvements to overall program. • Plan and deliver distributor promotional programs to drive brand focus and achieve incremental sales growth Event Management: • Project manage the creation and execution of event booth design, construction, and delivery to show site • Oversee vendor risk management, thoroughly communicate with stakeholders and provide solutions for any unforeseen project mishaps • Provide direction to event staff on expectations and responsibilities to maximize customer engagement • Analyze the event metrics to measure new conversion rates and total impact on sales.