Heide Brehm Sacher

About Heide Brehm Sacher

Senior-level executive with experience in marketing, communications, and multichannel product distribution. Accomplished Marketing Executive | Insurance, Financial Services, InsureTech and Retail IndustryEmail: h••••••••@gmail.comPhone: 97••••••86Results-oriented, accomplished executive with extensive experience in brand marketing, content strategy, creative execution, strategic marketing and planning, internal and external communications, and sales enablement. Strong reputation for building and leading high-performance teams who are committed to the company vision and deliver transformative, enterprise-wide business solutions. Proven track-record building valued, collaborative relationships with internal business partners and senior management. Relentless executor, builds trust and consensus in dynamic organizations while maintaining a contagious, positive attitude and unwavering work ethic. Proven ability to identify and pioneer successful turnaround initiatives that enhance operations and increase cost savings.CORE COMPETENCIES:• Brand Marketing and Communications• Content Strategy and Creative Execution• Digital Marketing and Social Media • Team Leadership and Development • Execution Expert and Bridge Builder• Collateral Development & ProductionCAREER HIGHLIGHTS:• Built and implemented comprehensive social media execution strategy that increased Majesco’s YOY followers on LinkedIn by over 50%(all organic growth, no paid media) while surpassing a major competitor in total followers. Increased total social media channel referrals to Majesco’s website by over 100% YOY. • Led the selection, customization and implementation of Hearsay, a comprehensive social media and email platform, for agents and 400 field managers, garnering a 60% field use increase within one year. As part of roll-out, built comprehensive editorial calendar and content for both corporate and field use.• Led content strategy for relaunch of NewYorkLife.com and successfully increased unique visits 25% and leads 20%.• Reduced creative costs 30% while substantially improving turnaround times and overall quality of creative work by designing and implementing a new variable resource model. • Digitized large library of print material which led to a 40% reduction in fulfillment costs from an annual $2M budget.• Envisioned, developed and launched successful media initiative that promoted retirement products and increased national media pick-up 30%.

Experience

1. Head of Marketing for the U s

   AKUR8

   Jan 2022 — Present · New York, NY, US

Education

• Rutgers University

  Bachelor of Fine Arts - BFA, Theatre

Skills

• Executive Management
• Financial Services
• Iras
• Sales
• Marketing
• Marketing Communications
• Program Management
• Retirement
• Marketing Strategy
• Insurance
• Life Insurance
• Strategy
• Product Development
• Analysis
• Online Marketing
• Market Research
• Email Marketing
• Management
• Team Building
• Retirement Planning
• Investments
• Leadership
• Portfolio Management
• Fixed Annuities