Heather Philp

About Heather Philp

Senior level product executive with proven track record in building new products, driving market growth, understanding consumer needs, building the end to end customer experience and driving revenue growth. Revenue growth delivered through combined expertise in understanding P&L metrics and organizational leadership. Consistently received high scores in team leadership and coaching by developing clear goals and holding employees accountable for resutls. Reputation for dissecting businesses and developing a forward strategy for growth or exit. Specialties: P&L management, product development, marketing plans/execution, strategic marketing, marketing communications, analysis, new customer acquisition, customer retention marketing, client relationship management, project leadership, advertising agency management and team building.

Experience

1. SVP Credit Card Products

   Wells Fargo

   Jul 2012 — Present

   Responsible for leading all credit card product development for Wells Fargo\'s mass market and affluent customer segments. This includes ownership and management of the P&L as well as creating a forward strategy for all card products.