Heather Newbill Hernandez
Sr. Strategist & Marketing Leader, UX + Content + Brand Identity
- Role
- Sr Strategist Digital Experience Brand Activation at Charles Schwab
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Heather Newbill Hernandez
An Invitation: I cordially invite you to explore my portfolio at HeatherHernandez.MyPortfolio.com to learn more about my skills, background, and interests.An Introduction: Innovative, yet strategic. Logical, yet visionary. I\'m a strategist, analyst, writer, marketer, and lover of all things creative. My diverse background includes digital marketing, UX consulting, brand identity, content strategy, web analytics, communications; research and public affairs; creative and technical writing; education and professional development. I have 30 years professional experience across a variety of industries including consumer and enterprise technology, higher ed, aeronautics, financial/banking, retail and hospitality, real estate, and F&B. To recharge, I enjoy cooking, art, travel, trivia, and spending time with my husband whose vocabulary and editing skills make me swoon.
Experience
Sr Strategist Digital Experience Brand Activation
Feb 2024 — Present · Austin, TX, US
Education
Gloucester High School, Gloucester, VA
Advanced studies diploma (4.3 GPA)
1989 — 1993
University of Virginia
Master of Teaching and Bachelor of Arts, history, international relations and foreign affairs (IRFA), secondary social sciences education
1993 — 1998
Skills
- Research
- Presentations
- Editing
- Channel Marketing
- Blogging
- Strategy
- E-Commerce
- Online Advertising
- Channel Partner Relations
- Creative Services
- Resume Writing
- Channel Partners
- Marketing Communications
- Management
- Web Content
- Strategic Partnerships
- Business Development
- E-Learning Consulting
- Digital Marketing
- Curriculum Development
- Multi-Channel Marketing
- Online Marketing
- Content Development
- Interactive Marketing
- Analytics
- Public Relations
- Advertising
- Copywriting
- Strategic Planning
- Project Management
- Marketing
- Social Media
- Career Counseling
- Instructor-Led Training
- Leadership
- Program Management
- Content Strategy
- Marketing Strategy
- Social Media Marketing
- Training
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